Channel Cart™ Analytics
Customer Interest
When online shopping, customers add items to a local cart prior to purchasing. With Channel Cart’s Statistics Module, you can see trend summaries of each of the following:
- Product Interest
Find out how many and what kinds of products are being added to carts.
- Conversion
The number of shopping cart abandonments per product allows you to determine the degree to which a customer is reluctant to commit to an online purchase.
Determine ROI
At time of purchase, the items in a customer’s local cart are sent to a channel partner for fulfillment. Using Channel Cart’s Statistics Module, you can see trend summaries for:
- Product Purchasing
Find out who is buying what, how many, and when. See what is clicked, added and bought.
- Revenue Generated
Report can be configured to calculate revenue, based on your business rules. Aggregate reports for total product line sales, or individual per cart reports can be generated.
Manage Channel Development
You can retrieve information based on your channel partners and determine their effectiveness.
- Preferred Channel Partners
See how many and what kinds of products are added to your partners’ shopping carts. This will allow you to see how customers select different retailers based on different types of purchases.
- Channel Partner Revenue
You can gauge yours and your channel partners’ effectiveness by viewing revenue by partner.
